Chris White, Publisher and Joe Ballistone, VP Sales with NWITimes were so interesting!  I’m afraid I was too busy listening to take notes but…
The changes that have gone on at the Times is pretty amazing, the extent to which their advertising has the ability to be interconnected with the Web for their clients is staggering. Joe Ballistoni told us they have trained Google specialists to guarantee the best reach, they maintain websites for clients as well. 
One of the other wonderful things that Chris White said was still available was, and very few other papers have this, Front Porch Delivery!